A Business Plan Essay Example | Topics and Well Written Essays - 750 words

A Business Plan - Essay Example Following is the list of elements required for the business plan Executive summary is one of the most important segments of any business plan. It will give the brief idea of the company’s business, background and expectations from the particular group. This creates interest for the investor to read further. It should be carefully written. This is written to give an idea about the market and the company operating in. The background of the company should include information like when company started, product or services it offers, its customer base, the growth it’s experiencing and current performance. Apart from company specific information it should also include the information regarding the market and industry it’s operating in. The market can be new developing or developed. The competition and the position of the company within that market give an idea to the investors about the overall position of the company and validity of its growth projections. The clarity of vision can be supportive to attract investors. Vision gives the overall picture of the opportunity existing and how company will be growing with that opportunity. It is supported by the financials and other non financial factors. This section discusses the about the opportunity existing in the market and the roadmap through which company will be operating to earn the profits. This will include planning for various functions of the company i.e. operations, marketing, human resource management and financial management. In this segment the financial strategy should be described. The capital budgeting, break even analysis, operating cost, fixed and variable cost, projection of profits, investment requirement, cash flow and balance sheets. The financial projections will give the bank or investor an opportunity to understand the financial planning and its coherence with the overall strategy. The organization structure includes the organization chart, brief